Salesforce Stakeholder Impact Report

Digital Experience Design 

project information

Salesforce produces an annual stakeholder impact report with detailed content on their environmental, social, and governance efforts. Previously, the report was designed as a multi-page PDF, which was not sustainable. Our team was tasked with transforming the report to an evergreen digital experience, which can be used year over year. Our solution was to create a microsite leveraging reusable components that to take into account the vast content we receive from hundreds of contributors. My role included brainstorming the initial microsite idea, creating the look and feel, and executing the design from start to finish. Check out this year’s report here!

Note: the images below are from fiscal year 2022, when I was lead designer on the project. This year, I was the art director on the project, which was produced by our junior designer.

An example page from each chapter, showcasing a breadth of components. The components had to be flexible enough to fit varying content, while maintaining a design system.

A key part of the report is the ESG Metrics section, which features an interactive data table.

The report has a condensed version available to download, which focuses on key metrics.

A very small glimpse at the component library.