SetSail
Brand Identity / Web Design / System Design
Project Information
SetSail is an AI-powered sales platform aimed to drive more revenue per sales rep. Our challenge for refreshing the brand (and website) was to stand out among the sales software competition with an approachable yet high-tech feel, while reflecting the integrity of the product. My role was to ideate and execute the brand refresh, carry it through to a nine-page website redesign, and create a brand guide for future use.
Home page
Various pages designed for SetSail.
Example banner using new elements from the brand refresh.
A few pieces of the fully built component library.
Pages from a newly created brand guide.